Writing Actions: Freewriting
Freewriting offers one method of clearing and opening your mind. You can freewrite by writing non-stop, on any topic, for a specific length of time. Do not stop to edit…
Bouncing ideas
Bouncing ideas means talking about your project to someone. The aim here is to listen to yourself talk about your task, so it is not important if your interlocutor is…
Asking journalists’ questions
Journalists’ questions begin with what is known as the ‘5W’s and 1H’ interrogatives: Who? What? Where? Why? When? How? You can approach your task by listing as many journalists’ questions…
Factors of Audience Analysis
Demographic analysis Demographic analysis works on the principle that the population can be grouped, and that each group shows a tendency to think or behave in broadly similar ways. Demographic…
Factors of Audience Analysis
Attitude Attitude refers to the state of mind you expect the readers to be in when they read your document. Will your message find them hostile, neutral or positive’? How…
Factors of Audience Analysis
Status Status refers to the writer’s degree of authority and/or power relative to the reader. Are you writing to your boss, to a group of peers, or to someone who…
Essential Skills That Good Writers Must Have
Understand and use essential terminology and key concepts in describing written communication. Understand and use the requirements of writing investigative reports, digital texts, and management and journalistic articles. Adapt written…